partner on your terms
Become an agency partner
with IntentWave
Custom partnerships for agencies, built around your pricing model. Add a recurring revenue line that pays you every month your clients stay.
Trusted by agencies like




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Why agencies partner with us
Win the ROAS conversation. Keep more clients.
The privacy stack has gutted pixel-based retargeting. Agencies who can prove they're recovering invisible visitors are the ones holding retainers in 2026.
01
Recurring margin you control
Add a monthly line item to every account without adding headcount. Pricing structured around your model, not ours.
02
ROAS proof on every account
Agencies typically see 25-40% ROAS improvement on retargeting within 60-90 days. A number you can put on every report.
03
Receive a retention engine
Clients churn when they can't see results. IntentWave gives you a recurring win to report every week, not just every quarter.
04
Real partner support
Dedicated point of contact. Slack access. Co-sell muscle. Sales enablement library. We win when you win.
HOW AGENCIES BUNDLE IT
Six ways partners are folding IntentWave into their service stack and what they charge clients for it.
Add on
Bundled into the ad retainer
Added as a value-add on top of existing ad management retainers.
CLIENT PRICING
$750 to $1,500+/mo uplift
STANDALONE
Sold as audience
recovery
Separate line item next to email and paid services. Priced by traffic volume.
CLIENT PRICING
$1,500 to $3,000+/mo
REV SHARE
Cut of new
revenue
No monthly fee. Take a share of revenue closed from identified leads.
CLIENT PRICING
10% - 25%+ of attributed revenue
PAY PER LEAD
Sold per identified
lead
Flat per-lead pricing on contacts pushed into the client's CRM.
CLIENT PRICING
$8 to $25+ per lead
PRODUCTIZED
Their own proprietary
tool
Launched under the agency's own brand on longer-term contracts.
CLIENT PRICING
$2,000 to $4,000+/mo
FOOT IN THE DOOR
Given away to win the deal
Thrown in free with new retainers to stand out and prove value in week one.
CLIENT PRICING
Free with retainer




+1000 more
WHAT PARTNERS PRODUCE
Real results across home services, eCommerce, and appointment-based verticals. Your agency clients can produce similar.
$266k
Diesel Dudes
Added in 2 weeks, eCom
+48%
ROAS lift
Same account, 11,968 IDs
$32.8k
Phoenix roofing
Closed in 11 days, 12 appts
1 in 7
MoBetter Garage
Identified to booked job
COMMON QUESTIONS
Before you apply
How is the partnership priced?
We have different pricing models depending on your agency structure and pricing. Every partnership is custom-built around how you sell to your clients. We'll walk through the structure on the call.
Do you offer territory or vertical exclusivity?
Case by case. We've structured exclusive arrangements for partners going deep into a specific vertical or geography. Bring the conversation to the call.
What does support look like?
Every partner gets a dedicated point of contact. White-label partners get a full partner manager, Slack access, and roadmap input. Reseller partners get co-sell support, shared onboarding, and a full enablement library.
Why agencies partner with us
Build a revenue line your clients actually thank you for.
3-minute application. We respond inside 48 hours. No deck, no sales pitch, just a real conversation about whether we're a fit.
Apply to Partner